Last Updated: March 15, 2024
Editor's Choice

Avanse "LumUltra"

TCE Overall Rating 98.7%

What happens when you take the most potent (legal) memory enhancer – Noopept – and add in a couple of 'clean' stimulants such as Guarana for powerful motivation and mental drive, and a handful of neuro-protectants, and focus boosting plant extracts? The answer is LumUltra - a Noopept based 'super pill' promising to help you develop a smarter, calmer, more focused mind after just 30 days use. But does it work?... Well your emails and reviews seemed to agree with our judging panel who were quick to fall in love with this new 'daily essential'.

FOCUS Factor

Last Updated: March 13, 2024

FOCUS Factor
Official Site: www.amazon.com

Background Check

Focus Factor is perhaps one of the more well-known and well distributed supplements in the brain enhancement industry. Nootropics veterans should know about it, and even newbies should have at least heard about it once or twice when doing their research (you are doing your research, aren’t you?). Focus Factor’s seen some great success in the years it’s been around, which you can immediately see when you try searching for them on Google – they’re available through so many online retailers like Costco, Amazon, Vitamin Shoppe, and even GNC.

It’s great seeing a company succeeding like that, and we’d like to give them a thumbs up just for being able to do so. It isn’t just the fact that they’re well-distributed, but also that there is probably so much information online about them. You’ll see critiques, user testimonials, expert reviews, affiliates… everything but a website. That’s about when we started looking into the company behind Focus Factor, Vital Basics.

When searching for Vital Basics, we found two very interesting pieces of information on the web… Both of them are .pdf’s that came from two very interesting sources – the FDA and the FTC. Now for those of you who don’t know what those acronyms stand for, the FDA is the Food and Drug Administration, and the FTC stands for the Federal Trade Commission. Basically, what happened was that the company got into a whole legal lawsuit over the claims they were making. And you know that once you run into problems with the FDA and the FTC, you’re basically done for!

Perhaps that’s also why we haven’t been able to find Focus Factor’s actual website (although other reports say that it’s a dead page anyway). Needless to say, with this much hype surrounding it, we were all a little intrigued!

“Like other parts of your body, your brain needs proper nutrition to perform at its best.
Staying focused and on top of your game at work, home, and school is more essential than ever.
People across the country have made the decision to start actively caring for their brain
health with America’s #1 brain health supplement – FOCUSfactor.”

 

Formula Highlights

Supplement Facts:
Vitamin A 4000 IU
Vitamin C 250 mg
Vitamin D 100 IU
Vitamin E 30 IU
Thiamin 3 mg
Riboflavin 1.7 mg
Niacin 2.5 mg
Vitamin B6 – 15 mg
Folate 400 mcg
Vitamin B12 20 mcg
Biotin 300 mcg
Pantothenic Acid 12 mg
Calcium 50 mg
Iron 5 mg
Iodine 15 mcg
Magnesium 100 mg
Zinc 10 mg
Selenium 50 mcg
Copper 0.4 mg
Manganese 2mg
Chromium 100 mcg
Molybdenum 10 mcg
Potassium 50 mg
Synergistic and proprietary formulation 692 mg
DMAE Bitartrate, L-Glutamine, Bacopin, L-pyroglutamic acid,
phosphatidylserine, docosahexaenoic acid concentrate, choline bitartrate,
inositol, N-acetyltyrosine, bilberry fruit extract, gamma-aminobutyric acid,
grape skin extract, Trace-Lyte electrolyte concentrate,
Huperzine A, boron, and vanadium

 

Taking a quick look on the supplement facts label, we can already see the endless number of ingredients included in Focus Factor’s formula… Is it too much? Perhaps… Looking closely, you’ll find that a substantial portion of the formula is actually dedicated to just multivitamins, nutrients, minerals, and other “filler” that you would normally find in a general multivitamin (which also kind of implies that you’re paying for what is basically part-nootropic and part-Centrum).

Fortunately though, Focus Factor is also quite inexpensive… and with the 4 a day recommended serving, you’ll probably be getting your money’s worth (although having to take 4 per day is pretty inconvenient).

The ingredients themselves – scratch that – the nootropic ingredients themselves are of substantial quality, but with a few cheaper ones that we would frankly just get rid of. We like the inclusion of Phosphatidylserine, L-Glutamine, Inositol, and L-Tyrosine, but would rather DMAE not be there, and perhaps switch out Choline Bitartrate for the more potent Alpha GPC or CDP Choline.

Key Ingredients:

L-Glutamine: Perhaps the most versatile nutritional supplement today, L-Glutamine is a natural compound that primarily supports cognition. L-Glutamine boosts the immune system, while increasing energy levels, making it a popular supplement among athletes and those that need an extra boost of energy some days. Glutamine also helps in the production of the neurotransmitters Glutamate and GABA, both of which play a key role in memory, reasoning skills, creativity, and even reaction times and problem solving ability.
L-Tyrosine: A multipurpose supplement that not only helps in cognitive enhancement, but also in stress relief and mood elevation. It’s highly potent and some users report heightened alertness, and better motivation levels upon continued use.
Phosphatidylserine: A nootropic from soy that aids in the production of neurotransmitters in the brain. It aids in improving connectivity between neurons and brain cells.

 

Putting aside the filler ingredients in Focus Factor’s formula, the nootropic ingredients are actually quite good, including some highlight ingredients that we think most people will love. Nevertheless, there is still a little room for improvement in this area in terms of DMAE being a substance banned in Australia and Canada, as well as the inclusion of a Choline source that can actually cross the blood-brain barrier.

Rating: 18/20

Effects and Benefits

Even after just popping the first dosage, we could already really feel more energetic. Focus Factor sort of gives you a slight buzz that partly gets you hyped up and ready to blast away at work, much like a caffeine pill. Focus Factor would keep us buzzing up to a good 3-4 hours after consumption. It would be so easy to put your headphones on, get your head down in your desk, and free yourself from all distractions, while getting work done.

Rating: 13/20

Potential Side Effects

On the positive side of things, we hadn’t really been able to notice any adverse side effects from using Focus Factor. Please also keep yourself well hydrated when taking Focus Factor, as dehydration can be a common thing when taking stimulant based nootropics.

Rating: 18/20

Pricing Options

Since Focus Factor is available from a number of different online retailers, prices may vary, depending on which one you choose. MSRP, however, is $38.99 for a bottle of 150 tablets. At the recommended daily serving of 4 tablets, the manufacturers made note that it should last 37.5 days or servings.

There also seem to be other pricing options, but availability depends on the retailer you choose.

Overall, Focus Factor seems to be a cheap solution for those in a budget, but are only really looking for benefits to focus.

Rating: 17/20

Online Reviews

Focus Factor had a lot of mixed reviews online, but there were a few more on the positive side than negative. We advise you to take a look yourself, but be wary of overly positive reviews.

User Review by travis on Amazon.com

Essentially just another snake oil…. I should have gone with instinct on this one, but after seeing many positive reviews, I thought it would be worth a try. I’m not sure what they are going for here, but it seems like a placebo tactic by recommending 4-8 pills at a time. Essentially it is nothing more of a daily vitamin concoction full of water soluble vitamins making it useless to exceed 100% of each DV. You are better to stick with a trusted daily supplement and have a redbull for a quick boost; although sort lived- the claims of caffeine are real.

Rating: 15/20

RECAP:

Positives

  • We thought reasonable for focus and clarity
  • Contains some high-quality ingredients
  • Good option for those looking to save
  • Little to no side effects experienced

 

Negatives

  • Formula mostly consists of multivitamins
  • Not as well rounded as most true nootropics
  • 4 tablets a day can be a little inconvenient

 

Our Verdict

It seems that Focus Factor is just able to deliver on what it says on its label. Did it boost our focus? Yes. Were the effects noticeable? Yes. Did it do anything else? Not really.

The base nootropic formula is good, but it could be better if the filler ingredients were cut out, and the not-so-useful ingredients were swapped for something better suited to nootropic objectives, rather than general wellness.

While Focus Factor definitely isn’t the best-rounded of nootropic supplements in our opinion, it delivers on what it sets out to do – give you focus… and for some, that’s probably enough. At $38.99, it’s a good option for college students or anyone looking to save twenty bucks, while only needing an extra boost of focus. However, for those looking for something better, you aren’t going to find it here.

24,833 views

The Best Brain Supplements: Your Complete, Personalized Guide

In such a busy, harried world, people look for all the help they can get.

They’ve got problems remembering things, concentrating in school or focusing on a big work project, or being in the best energy and mood level for family and their personal goals.

Nootropics - also known as “smart pills” and brain enhancement supplements - are designed to help address these cognitive issues and improve memory and learning, focus and concentration, problem solving, and overall energy and vibrancy. These supplements are a potential fit for students (usually college students), professionals and business executives, and the elderly who want to enhance their brain power and performance.

Check the Best Smart Pills

The question, though, is…

Do you know the best brain-enhancing supplement for you?

Our product reviews will answer exactly this. By presenting accurate, up-to-date product information, conducting weeks-long product trial, and raising the alarm on fillers and low-quality ingredients, we’re about to guide you in your decision-making.

We take a long, hard look at the manufacturer, where they manufacture the pill, the website, pricing, customer testimonials, and different authoritative websites that point to how safe and effective a smart pill is.

At the end of it all, we present our Top 5 rated smart pills for your easy reference.

How Do Nootropics Work?

Known by many different names, nootropics act as brain enhancement aids and brain boosters that don’t leave your cognitive wellness to fate.

There are two kinds of nootropics: (1) pharmaceutical cognitive enhancers made up of chemicals believed to have a clear effect on the brain and nervous system, and (2) natural cognitive enhancers, which are mostly herbal or nutrient-based in their composition. Our reviews focus on the second group, which don’t require a prescription, not considered drugs, and thus are allowed to be sold the counter and online via vitamin retail shops like Amazon.

Are natural nootropics actually the savior they’re painted to be?

These plant-based extracts promise improved mental functioning, no less. Their surging popularity, particularly in recent years, can be attributed to their high overall safety value and few and minor side effects compared with their pharmaceutical counterparts.

If you’ve heard of the term “nootropic stack,” it means different herbal or nutrient-based nootropics “stacked” together to achieve your own cognitive targets.

Types of Natural Nootropics

  1. Neurotransmitter enhancers - These increase the activity of brain chemicals responsible for mental sharpness. Examples are acetylcholine, and other neurotransmitters.
  2. Vasodilators - Boost blood flow to the brain via widening the blood vessels.
  3. Antioxidants - Preserve and protect brain cells from the damage caused by free radicals roaming in the body

A high-quality nootropic can change your brain wellness and make you limitless in many different ways. These include enhanced memory, increased attention to detail, outrageously good focus, increased alertness, better mental and visual acuity, improved learning and thinking, managed stress, better mood and energy, and a generally renewed sense of life and brain performance.

This is why this product review guide will help you in so many ways to know a nootropic inside and out. From the ABCs of the product formula to the overall verdict, you will have an informed choice of what to choose for your next nootropic bottle or product.

What Should You Look For In A Top-Rated Nootropic?

  1. Offers essential vitamins and nutrients - Your brain gobbles up an unbelievable amount of vitamins, minerals, amino acids, and nutrients for it to properly function for life’s everyday demands. The nootropic you deserve provides these crucial components and more. Ginkgo biloba, Bacopa monnieri, Panax ginseng, and more - the list is endless, but only a few good ones deserve your attention. Click here for the top-rated ingredient list for a smart pill.

  2. Backed by clinical data and experts - The best nootropics have a solid scientific basis through independent, third-party research data on their effectiveness and benefits.

    There’s no reason for a credible health care expert not to endorse a well-created supplement for brain enhancement.

  3. Superior manufacturing standards - It’s not just about the ingredients, but also creating the product with the highest standards of production. The best supplements are manufactured in the United States, in a laboratory registered by the FDA. The manufacturer should be GMP certified as well!

  4. Independent reviews (Not just Amazon!) - Reviews can be bought and unverified, so keep an eye out for them. Our reviews, for instance, maintain their independence through a circle of product testers that really get to the bottom of things and assess individual product performance and quality.

What Should You Avoid In A Brain Enhancement Supplement?

  1. Improper dosage - Incorrect levels of each active ingredient - yikes! This leads you to believe that you’re getting optimum value and not the cheaper, over-hyped product that it actually is.

  2. Insufficient return policy and fraud - Reputablecompanies offer 100% money-back guarantee since they are confident enough that their product works. Read the fine print and don’t just trust what you see on the surface.

  3. “Free trial” offers - Does it seem too good to be true? Then it probably is. If you have to enter your credit card details to get to try a product for a month for free, then it’s not free.

Let’s combine your due diligence in research and our honest, in-your-face product reviews that won’t leave you guessing and wanting more information.

The Best Smart Pills On The Market In 2022

We have dutifully compiled the top 5 brain enhancement supplements based on our independent review, product trial, and well-vetted product information. Here’s what we’ve come up with to help you make a smart decision on smart pills today.


Our Winning 5 Brain Boosting Supplements for 2024

#1 LumUltra

LumUltra
Overall Success
Supplemental Facts
Formula & Ingredients
Effects & Benefits
Side Effects Free
Value for Money
Online Reviews
Price per serving
$1.97
Money back Guarantee
60 days
Price
$47.97
A+Overall Grade

Pros

  • Incredible results from a potent, fast-acting formula
  • Effects are very well-rounded: improvements to memory, focus, mood, energy
  • Formula is a fantastic combination of potent Noopept and many other natural nootropics
  • Information online is very detailed and simple to understand, love their design and content
  • Premium ingredients at a great price (daily cost is cheaper than a cup of coffee!), we suspect this won’t last long, they might be trying to reach a certain market share then raise their price.
  • 90-day return policy!

Cons

  • They communicate everything via ticketing for quality assurance reason, so if you don’t know how to place order online, then you are out of luck
  • Might want to supplement with a multivitamin (only contains B12)

Why It’s TCE-Approved:

Avanse Nutraceuticals’ LumUltra (New and Improved) blows all our editors away with an innovatively new formula utilizing the potent Noopept, in combination with select key natural nootropics. Hands down, LumUltra is the best cognitive enhancer we’ve ever reviewed, and will probably top our list for a very long time.

#2 Brain Pill

Brain Pill
Overall Success
Supplemental Facts
Formula & Ingredients
Effects & Benefits
Side Effects Free
Value for Money
Online Reviews
Price per serving
$2.66
Money back Guarantee
67 Days
Price
$76.99
AOverall Grade

Pros

  • Good market presence, or product recall
  • Availability of scientific studies delving on ingredient and product levels
  • Proprietary ingredients for uniquely positioned benefits
  • Discounts and savings for bulk orders

Cons

  • Relative shortage of customer testimonials
  • Lacking imagery around supplement facts and product labeling

Why It’s TCE-Approved:

We are impressed by the speed and precision at which BrainPill responds to brain enhancement needs – and without unwanted effects that could turn off first-time users. The benefits are sustained and evident from the first dose, and this doesn't happen every time with nootropic products.

#3 Alpha Brain

Alpha Brain
Overall Success
Supplemental Facts
Formula & Ingredients
Effects & Benefits
Side Effects Free
Value for Money
Online Reviews
Price per serving
$1.98
Money back Guarantee
30 days
Price
$59.41
A-Overall Grade

Pros

  • Good for focus
  • Great customer service team
  • Could be great as a workout supplement

Cons

  • Effects are a bit limited
  • New formula might actually be less potent due to new focus on fitness and health

#4 Prevagen

Prevagen
Overall Success
Supplemental Facts
Formula & Ingredients
Effects & Benefits
Side Effects Free
Value for Money
Online Reviews
Price per serving
$2.00
Money back Guarantee
30 days
Price
$59.95
B+Overall Grade

Pros

  • Unique formula and ingredient “Apoaequorin”
  • Website is rich in information and resources for further reading
  • Clear video on website that explains Prevagen in simplistic way

Cons

  • Little to no effects on focus and mood
  • Poor value at $59.95 (better nootropics available at that price)
  • Studies on Apoaequorin are still quite limited today.

#5 Neuriva

Neuriva
Overall Success
Supplemental Facts
Formula & Ingredients
Effects & Benefits
Side Effects Free
Value for Money
Online Reviews
Price per serving
$2.27
Money back Guarantee
Price
$32.99
BOverall Grade

Pros

  • Low to no side effect potential
  • Offers targeted benefits for five areas of brain function
  • GMO and caffeine free
  • Vegan-friendly supplement

Cons

  • Contains only two major ingredients, which are relatively standard in nootropics
  • Lack of ample clinical research presented
  • Soy lecithin content is a potential allergen

Sources

  1. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC2690227/
  2. https://www.pharmaceutical-journal.com/news-and-analysis/cognitive-enhancers-what-they-are-how-they-work-and-what-is-in-the-pipeline/11117394.article?firstPass=false
  3. https://health.usnews.com/wellness/mind/articles/2018-09-27/what-are-nootropics
  4. https://www.fda.gov/inspections-compliance-enforcement-and-criminal-investigations/warning-letters/peak-nootropics-llc-aka-advanced-nootropics-565256-02052021
  5. https://www.webmd.com/diet/features/fortifying-your-memory-with-supplements
  6. https://www.webmd.com/balance/features/natural-brain-boosters
  7. https://www.managedhealthcareconnect.com/article/role-nutrition-prevention-cognitive-decline
  8. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3311304/
  9. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC3423755/
  10. http://theconversation.com/the-economics-of-the-money-back-guarantee-80876
  11. https://ispe.org/initiatives/regulatory-resources/gmp
  12. https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5545206/
  13. https://www.npr.org/2018/07/30/629800775/some-amazon-reviews-are-too-good-to-be-believed-theyre-paid-for
  14. https://www.creditcards.com/credit-card-news/auto-renewals-endless-charges-complaints-1282.php
  15. https://www.healthline.com/nutrition/caffeine-side-effects
  16. https://reviewmeta.com/blog/amazon-flooded-with-millions-of-fake-reviews-in-2019/
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